Deneen's 20+ years in the industry are multi-faceted. She spent many years on Boston’s Newbury Street as the salon owner of DeKwa. Career highlights include working with Eco Centrix as Creative Director where she taught what she learned as a Platform Artist for Sebastian. In these years she travelled nationally performing at large and small venues. Some of her accolades include styling at fashion shows with Georgio Armani and John Paul Gaultier, and working on film and music sets. Deneen makes learning and developing her craft a priority in her career. Her passion outside the salon is being a mom to her two boys.